Our creative team was brainstorming some new shirt ideas when Mike all of a sudden slapped me with a post it that said “I’m with stupid” and an arrow scribbled pointing to him on my left. After a half hour we figured out that we came up with a million dollar idea. When we stopped laughing, we googled it. As it turns out, someone had been this funny in the past and thanks to them, we piggybacked our own idea (or everyone’s) and gave it some class.